iCAST Customer Insights:

Insight into the customer behavior and prescriber preferences is one of the key things which companies want to have. Having the right insight into the customer and prescriber segments enable companies to address the right segment, retain the business, and expand into the right segments of customers very quickly.

About the Product:

This also ensures that the customer satisfaction is maximum, there is no losses or big churn outs. Best understanding of the profiles enable the Organizations to predict the behavior of the markets, sales ability, retention ability and time for market expansions. It also gives them the right hit ratio. Towards this Organizations need a much focused approach and our solution provides you the same. The solution enables that the Organizations get the right Insight perfectly together with a clear mapping with the prescribers and prescriber profiles, market understanding, markets, plans, plan enablement, forecasts, actual sales, channel framework, Customers they have and so on. This ensures that their understanding on Customers and prescribers is full and also mapped to the other dimensions and this ensures that there is a tangible outcome. Thus the clarity that product is not merely giving the details, the details are linked up appropriately with the items all of which together decide the outcome that is measurable in terms of revenue/profits.

The complete interlinking from the Market strategies with metrics, KPIS, customer management goals and the unified view of all these ensure that Organizations are able to map and retain their right customers / prescribers fully and properly. The metrics seamlessly interlink with the dash boards to get the "Why?" of things. The enablement of collaboration & event driven alerts ensures that not only the customer insight facts give the details; the market initiatives become matured with an actionable intelligence.

Empower yourself with the technology from leaders proving you a process driven BI which ensures that the story of the data is understood through the flow so that there is a correct and semantic understanding of the data as well as the scenarios without any data interpretations at multiple levels differently.